INTERNATIONAL MARKET ANALYSIS AND COMPETITIVENESS FACTORS IN THE IMPLEMENTATION OF GLOBAL BUSINESS STRATEGIES: THE CASE OF KORZINKA.UZ

Authors

  • Ruzmetova Nozima Atabay Qizi Author

Keywords:

KEY WORDS: international market analysis, global business strategies, competitiveness, retail sector, Korzinka.uz, digital transformation, supply chain management, customer experience, innovation, pricing strategy, brand positioning, emerging markets, strategic management, market adaptation, economic environment.

Abstract

ANNOTATION: This article examines the key factors of competitiveness in the implementation of global business strategies through an international market analysis, using Korzinka.uz as a case study. In the context of increasing globalization and digital transformation, companies operating in emerging markets face both new opportunities and significant challenges in achieving sustainable competitive advantage. The study focuses on analyzing market conditions, consumer behavior, competitive dynamics, and strategic positioning within the retail sector.

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Published

2026-04-07

Issue

Vol. 5 No. 2 (2026): ILMIY TADQIQOTLAR VA YANGI OLAM

Section

Articles

How to Cite

INTERNATIONAL MARKET ANALYSIS AND COMPETITIVENESS FACTORS IN THE IMPLEMENTATION OF GLOBAL BUSINESS STRATEGIES: THE CASE OF KORZINKA.UZ. (2026). ILMIY TADQIQOTLAR VA YANGI OLAM, 5(2), 159-166. https://journalss.org/index.php/ito/article/view/23954