IQTISODIY QAROR QABUL QILISHDA EMOTSIYALARNING ROLI
Keywords:
Kalit so‘zlar: Iqtisodiy qaror, emotsiyalar, xulq-atvor iqtisodiyoti, irratsional tanlov, risk, kognitiv psixologiya.Abstract
Annotatsiya: Ushbu maqolada iqtisodiy qaror qabul qilish jarayonida inson emotsiyalarining ahamiyati va ta’siri tahlil qilinadi. An’anaviy iqtisodiy nazariyalar insonni “ratsional agent” sifatida tasvirlasa-da, zamonaviy tadqiqotlar qaror qabul qilishda hissiy holatlarning muhim rol o‘ynashini ko‘rsatmoqda. Maqolada emotsiyalarning iqtisodiy xatti-harakatlarga ta’siri, psixologik va neyrobiologik asoslari, shuningdek, amaliy misollar va tadqiqot natijalari keltiriladi.
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