SANOAT KORXONALARIDA RAQAMLI MARKETINGNI TAKOMILLASHTIRISH
Keywords:
Kalit so‘zlar: Raqamli marketing, sanoat korxonalari, raqamlashtirish, B2B marketing, CRM tizimi, kontent marketing, raqamli reklama, Big Data, sun’iy intellekt, raqobatbardoshlik, eksport, analitika.Abstract
Annotatsiya: Ushbu maqolada sanoat korxonalarida raqamli marketingni
takomillashtirishning nazariy asoslari va amaliy jihatlari tahlil qilingan. Raqamli
texnologiyalarning jadal rivojlanishi sharoitida sanoat subyektlarining
raqobatbardoshligini oshirish, mijozlar bilan samarali kommunikatsiya o‘rnatish
hamda sotuv jarayonlarini optimallashtirishda raqamli marketingning o‘rni yoritilgan.
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